If you’re looking to get right to the top right away, then perhaps a structured advert campaign is for you.
We play both the Tortoise & the Hare
Now we’re the latter, quick results at a price you determine.
Long term SEO campaigns aren’t always the best approach, meaning Google AdWords might be the best solution for you.
If you provide a service in a competitive market and have a strong customer conversion, then paying a bit to get yourself seen can work wonders.
Still interested? Keep reading!
How much really is Pay Per Click?
We have a setup fee of £150 but there’s no definitive value past that, it’s simply how much you want to spend at the time. It can be estimated by a number of factors. A few to note are:
- Is your website optimised?
- Is the content relevant?
- Does your have domain have authority?*
Ultimately, you spend however much you want to spend. You won’t pay a penny until someone actually clicks on your advert.
What’s to stop my competitors clicking over and over?
They themselves are. Google’s smart with its approach and can understand if people are intentionally trying to charge you more by clicking you more.
The results are all crystal clear and data drawn from the campaign helps to refine it for the ongoing months.
What are the cost factors?
As mentioned, your campaign is based on some key factors defined by our SEO package
Website Optimisation
If your website isn’t clearly readable by Google, then cost per click will increase. After all, we’re working with algorithms to get you seen, so your best bet is to set the foundations to ensure the minimum requirements are met.
Relevant Content
The way PPC works is similar to an online auction. Ensuring the page you’re trying to promote is clear, concise and to the point helps define a lower spend. ELM can help with content writing and on-page content relevance.
Domain Authority
Admittedly not the easiest thing to change on a whim, but how long your domain has been standing live has a direct impact on your campaign spend. While you can get adverts on a new website, you might spend a bit more.
When are direct ads a good choice for me?
Google Adverts are great if you need to be seen quick and easy. If you have a strong customer conversion rate, then setting a budget equal to what you’re confident you can convert can yield great net benefits.
Your approach is completely adjustable and can be hidden and reactivated at a moments notice, truly adaptable based on the research gained from running the campaign.
Let’s get talking
We’re only a call away